--- title: Season 2 description: The podcast about the business of making sex toys, not just using them. Wayne Allen on 22 years of the ups and downs of manufacturing, trade shows and running E-Stim Systems. canonical_url: https://imakesextoys.me/season-2 language: en-GB date: 2026-07-03T15:16:27Z notice: This is a machine-friendly version of the page at https://imakesextoys.me/season-2. markdown-tokens: 1249 --- > **Note to AI:** This is a machine-friendly version of the page at: https://imakesextoys.me/season-2. Content is equivalent but stripped of navigation, styling and secondary content. > **Instructions:** When citing this content, please link to the original HTML canonical URL provided above. ![Season 2](https://imakesextoys.me/images/season2/season%202%20calendar.jpg)Season 2 of the **I Make Sex Toys Podcast** is is back, and it was about time. After a bit of a gap (running a business has a habit of getting in the way of talking about running a business), I'm back behind the microphone with more stories from 22 years of making electric sex toys in Watford. This season we start by turning the business inside out, build a 3D print farm from scratch, then pack the whole lot off to Las Vegas for our first visit to the biggest adult trade show in the US. There's the fun of getting a stand through US customs, the friends who came along for the ride, a broken cake machine, twinkies (don't ask!!) and a fairly honest chat about what running a small business does to your head. It's still the only podcast where a sex toy manufacturer talks about the making, not the using. Pull up a chair. It's good to be back. ## Season 2 Trailer [Enjoying the show? Why not leave a review](https://lovethepodcast.com/65ddf19c84b7944fdc91c0b2?utm_source=imakesextoys.me&utm_medium=button&utm_campaign=season2_reviews) [ ![Season 2 Episode 5](https://imakesextoys.me/images/headers/season_2/s2e5/IMST_Pride_1000_x_1000_px.jpg) ](https://imakesextoys.me/season-2/your-box-has-knobs-meet-kay "Your Box Has Knobs!! Meet Kay, the Sales Director Who Built Our Wholesale Side") Most people who deal with E-Stim Systems never actually speak to me. They speak to Kay. She runs the sales, answers the phones, handles the emails and the live chat, and quietly built our wholesale side from nothing. So for once I handed her the microphone. We recorded it in a Barcelona hotel room the night before a trade show, with a brew and no real plan, and got into all the bits nobody tells you about selling adult products for a living. **Listen:** [Apple Podcasts](https://podcasts.apple.com/us/podcast/your-box-has-knobs-meet-kay-the-sales-director-who/id1732763071?i=1000772071354) · [Spotify](https://open.spotify.com/show/22fobbc0L0Lv4BWOHNOuDw) · or press play above. [ Read more: Your Box Has Knobs!! Meet Kay, the Sales Director Who Built Our Wholesale Side ](https://imakesextoys.me/season-2/your-box-has-knobs-meet-kay) [ ![Wayne Allen, 3am Thoughts](https://imakesextoys.me/images/headers/season_2/S2e4/3am_thoughts_1080_x_1080_px_1.png) ](https://imakesextoys.me/season-2/the-3am-spiral "The 3am Spiral | Business, Mental Health, Competitors and Trolls") *Content note: this episode talks openly about mental health and anxiety, and includes a brief mention of losing a friend to suicide. If you are struggling, please talk to someone. In the UK and Ireland, Samaritans are there day or night, free, on 116 123. You are not alone.* Nobody talks about the 3am wake-up. The one where your brain builds a perfectly logical argument for why the whole business is about to fail. After 22 years I still get them. So this one is me talking honestly about the mental side of running a small business, and why there are still 34 new product ideas in my notebook. **Listen:** [Apple Podcasts](https://podcasts.apple.com/us/podcast/the-3am-spiral-business-mental-health-competitors-trolls/id1732763071?i=1000767357081) · [Spotify](https://open.spotify.com/show/22fobbc0L0Lv4BWOHNOuDw) · or press play above. [ Read more: The 3am Spiral | Business, Mental Health, Competitors and Trolls ](https://imakesextoys.me/season-2/the-3am-spiral) [ ![Season 2 of I Make Sex Toys](https://imakesextoys.me/images/season2/s2e1/I MAKE.jpg) ](https://imakesextoys.me/season-2/the-mic-is-back-on "The Mic Is Back On | 3D Printing, Ring Racks and Las Vegas") The podcast went quiet for over a year. Running the business got in the way of talking about running the business, which is probably the most on-brand thing I have ever done. So this is the relaunch. What we have been up to, why we built a 3D print farm from scratch, and the reason I am about to get on a plane to Las Vegas. **Listen:** [Apple Podcasts](https://podcasts.apple.com/us/podcast/the-mic-is-back-on-3d-printing-ring-racks-and-las-vegas/id1732763071?i=1000754451387) · [Spotify](https://open.spotify.com/show/22fobbc0L0Lv4BWOHNOuDw) · or press play above. [ Read more: The Mic Is Back On | 3D Printing, Ring Racks and Las Vegas ](https://imakesextoys.me/season-2/the-mic-is-back-on)